The Supreme Court heard arguments for two-and-a-half hours on Friday over whether TikTok can be banned in the United States in less than one week. By the end, the justices appeared ready to allow the U.S. government to force TikTok's Chinese parent company to sell the company or go dark.

The looming TikTok ban could force 170 million Americans to find new ways to create and consume short-form video content.

And whatever happens to TikTok, who stands to benefit from the uncertainty clouding its future? The most likely way the US would ban TikTok is to order app stores, such as the Google Play Store and Apple's App Store,