Adworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland.

Adworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland.

Revenues for GAAGo, RTÉ’s joint venture with the GAA increased by over 100% last year to €5.02m while profits for the ...

According to the company, Celine McNamara has been appointed people and culture director, Eric Moylan becomes managing editor ...

A number of Irish creative, marketing and production agencies and businesses will be taking part in an Irish trade mission to ...

While online is often regarded as a key channel for younger audiences, the data reveals that OOH formats are consistently the ...

Curious Orange, the digital marketing agency set up earlier this year by Emmet McCaughey, Linda O’Connor and Brian Finucane, ...

Viral campaigns tend to be more celebrated, claim to have more connection with people, and win more awards. Typically, they ...

Havas Dublin has launched a new global campaign for a sub-brand of Birra Moretti called Sale Di Mare.

With the popularity of high-protein yogurts and drinks continuing to grow, Yoplait Ireland has launched an extensive and ...

Wolfgang Digital will be hosting a free webinar next month for marketers and advertisers to explore how server-side tracking ...

This wave of the Ipsos B&A Consumer Confidence Barometer was conducted from the 7th – 14th August 2024 and consumer ...