Publicis Media US has expanded its digital capabilities by acquiring the innovative agency Dysrupt.

They sound ordinary. Everyday. But often they’re smoke signals from a crumbling emotional house. Language changes when emotional intimacy erodes. But the real story isn’t in the phrase itself ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Publicis Groupe has acquired the four-year-old ...

Publicis acquires Adopt to strengthen connection to sports culture The four-year-old upstart founded by Nike veterans has worked with brands and athletes including Lululemon, Visa and Anthony Edwards.

Besides Adopt, the holding company also purchased in 2025 global data and identify solution Lotame on March 7, influencer marketing and content agency BR Media Group on Feb. 18 and digital marketing ...

Before joining Harper, Chambers cofounded and led the digital agency Armscye, acquired by Dysrupt in 2024.

The Lotame purchase adds to a dealmaking hot streak that’s included acquisitions for influencer marketing platform Influential, commerce marketing firm Mars United Commerce and performance agency ...

The ad holding group has also been growing via acquisitions. Late last month, Publicis Groupe’s U.S. media arm acquired performance-focused digital marketing agency Dysrupt. In 2024, the ad holding ...