TikTok’s new AI tool lets brands generate virtual influencer videos, raising questions about authenticity and the future of ...

TikTok will let brands generate AI influencer content that mimics what human creators might share.

In 2025, creators continue to rewrite the script for the media and entertainment industries. MrBeast’s reality game show ...

Russian President Vladimir Putin has repeatedly hinted at using nuclear weapons against the West, sparking fear of an unthinkable nuclear disaster. But experts warn that Russia is far more likely to ...

Digital jokester Adam Waheed used his smartphone to bypass Hollywood’s gatekeepers and build a 55 million–strong fan base and multimillion-dollar brand empire. Alongside a bold new wave of digital ...

The need for privacy-safe identity resolution is one of Acxiom parent IPG's “big bets,” even in the wake of Google's decision ...

Influencer marketing budgets are growing, as more and more brands look to tap into the popularity of online creators to boost their branding efforts. Because these days, big-name YouTubers and TikTok ...

A joyful taste-test tour reveals how switching to plant-based yogurts can upgrade breakfast, health, and the planet in one ...

Binge is partnering with Tiktok to allow the platform’s users to access the first episode of Billion Dollar Playground via a ...

Casey Sarai tells PEOPLE that her viral nipple cover company, Cakes Body, is not just covering childcare costs "as a perk" ...

Fitness influencer Ashton Hall's viral morning routine boosted sales for Saratoga Spring Water, showcasing the power of ...