Taco Bell (YUM) is tapping into nostalgia with the return of some classic menu items, hoping to rekindle the magic for ...

Taco Bell continues to drive Yum!'s performance with strong sales growth, innovation, and value promotions, contributing 75% ...

Taco Bell launched a throwback menu with 1960s, '70s, '80s dishes. This Scottsdale time capsule is the perfect backdrop.

Taco Bell has become so successful due to its compelling price points, which adapt to any economic environment. Its prices range from $1 to $11, and its value deals provide customers with more food ...

Are you up for another round of new holiday menu releases? Get your lists ready as we're about to show you must-try food ...

As Yum! Brands CEO David Gibbs pointed out Tuesday, the U.S. quick-service industry has slogged through negative traffic for ...

Taco Bell is celebrating its extensive history by launching the new Decades Menu, reviving fan-favorite menu items from ...

The chain's exciting new menu features retired menu items that have received plenty of relaunch requests from customers.

James P. Dolton was fatally struck on Jan. 8 as he was crossing Seneca south of Pawnee after leaving a Taco Bell.

Taco Bell guests will also be able to order the new $7 Luxe Cravings Box, which comes with the ’90s Gordita Supreme in addition to the Double Stacked Taco, Beefy 5-Layer Burrito, chips and nacho ...

To accompany the Decades Menu, Taco Bell will introduce the new $7 Luxe Cravings Box that will feature the ’90s Gordita Supreme, along with a Beefy 5-Layer Burrito, Double Stacked Taco ...