As part of its Google TV Streamer launch today, Google is bringing key feature from that device to Google TVs from Hisense, TCL and others.

Google has announced a massive Google TV update that brings three new Google TV Streamer features to all devices.

Doubling as a smart home hub, the new streaming device comes with Google TV Freeplay and a Sports Page. You can buy it now.

We’ve entered a new era for Google in the streaming video platform. And smart home platform. And in the battle for the major players — that includes Amazon, Roku, and Apple — to keep customers within a single ecosystem while supporting all the accessories and doodads that we use every day.

Next week, you can buy the Google TV Streamer for $100 to satisfy your streaming and smart TV needs. It's the official successor to Chromecast, and this set-top box device feels much more like an Apple TV or Roku than the Google dongles of old.

The Google TV streamer box has already reached some end-users before its international availability and unboxed.