There is reliable evidence social media harms young people – debates about it are a misdirection
There has been a huge public debate about whether there is sufficient direct evidence of social media harm. But there are ...
Elon Musk's promise of an 'epic' leaderboard of 'dumb' government spending reveals his marketing savvy
Elon Musk wants to gamify the act of slashing government spending — and experts said it's a savvy strategy to get people to ...
Finding success on social media through a combination of storytelling and selling
Galey Alix shares a step-by-step process for hooking viewers in your videos; her best practices for boundary-setting on ...
How to reduce social media stress by leaning in instead of logging off
Young people's mental health may depend on how they use social media, rather than how much time they spend using it, ...
How Beauty Brands Can Create Better Content, According To Experts
While creating social media content can drum up sales, it also helps build trust and creates a community where women feel ...
Meta will face antitrust trial over Instagram, WhatsApp acquisitions
Facebook owner Meta Platforms must face trial in a U.S. Federal Trade Commission lawsuit seeking its break-up over claims ...
SEO isn’t dead – but your strategy needs to be sharper than ever
Generative AI and other advancements present new challenges and opportunities, says Chris Attewell at Search Laboratory. It’s ...
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7 powerful social media strategies driving business success
In today's digital landscape, social media has become essential for business success. With billions of active users across ...
Upleveling Social Media Measurement In Our Era Of Accountability
As marketers constantly test and learn on social media, whether it’s tapping into the hottest new trend like "brat summer" or "demure fall" or the hype around a viral food trend, enhanced KPIs also ...