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Researchers claim that the sounds used in many toy commercials are influencing the way children perceive masculinity and femininity. The team, from Queen Mary University of London, analysed dozens ...

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A groundbreaking study from Queen Mary University of London reveals that the music and soundscapes used in toy commercials are reinforcing rigid gender norms, shaping the way children perceive ...

A study from Queen Mary University of London reveals that the music and soundscapes used in toy commercials are reinforcing rigid gender norms, shaping the way children perceive masculinity and ...