The five major North American pro leagues generated a combined $7.66 billion in sponsorship revenue last season, but red-hot demand suggests there’s more room to run.

A new challenge system will be tested, baseball will be played at an iconic NASCAR track and several superstars will chase ...

Some things need to change as the Mets embark with greater expectations in 2025 with Juan Soto joining the fold.

Los Angeles Dodgers player Shohei Ohtani has achieved the 50-50 milestone in a single season.

Two days later on Christmas morning, as some fans unwrapped their gifts to find Buehler's No. 21 jerseys, he posted a ...

A West Coast team always loomed as the favored destination for Burnes. The Dodgers came off the board quickly when they signed Blake Snell. The Padres have payroll restraints. The Mariners did not ...

Aaron Judge heads our list for the third year in a row and fifth in the last eight, but the second-ranked player makes a huge ...

Just before Christmas 2023, Ohtani signed a 10-year, $700 million contract with Los Angeles ... Not surprisingly, Ohtani also had MLB’s top-selling player jersey in 2024. “I always thought Shohei made ...

Ohtani signed a then-record $700 million ... A majority of the fans bought Ohtani-branded merchandise, especially his No. 17 jersey. Ohtani’s presence also helped the Dodgers land a bevy of new ...

Ohtani signed a then-record $700 million ... A majority of the fans bought Ohtani-branded merchandise, especially his No. 17 jersey. Ohtani's presence also helped the Dodgers land a bevy of ...

Ohtani signed a then-record $700 million ... A majority of the fans bought Ohtani-branded merchandise, especially his No. 17 jersey. Ohtani's presence also helped the Dodgers land a bevy of ...

Ohtani signed a then-record $700 million ... A majority of the fans bought Ohtani-branded merchandise, especially his No. 17 jersey. Ohtani’s presence also helped the Dodgers land a bevy of new ...