The five major North American pro leagues generated a combined $7.66 billion in sponsorship revenue last season, but red-hot demand suggests there’s more room to run.

Dekopin wore the No. 17 Ohtani jersey as he took to the mound. He picked up the ball calmly and ran towards Shohei Ohtani to complete the procedure. Ohtani proceeded with giving it a couple of ...

A majority of the fans bought Ohtani-branded merchandise, especially his No. 17 jersey. Ohtani’s presence also helped the ...

A majority of the fans bought Ohtani-branded merchandise, especially his No. 17 jersey. Ohtani's presence also helped the Dodgers land a bevy of new Japanese sponsors. Because Ohtani prefers to speak ...

The Los Angeles Dodgers were recently urged to sign a star free agent, partially to the benefit of Shohei Ohtani.

Portions of southern New Jersey and east central and southeast ... FILE - Los Angeles Dodgers' Shohei Ohtani celebrates as he heads to first for a solo home run during the ninth inning of a ...

A majority of the fans bought Ohtani-branded merchandise, especially his No. 17 jersey. Ohtani’s presence also helped the Dodgers land a bevy of new Japanese sponsors. Because Ohtani prefers to ...