Brands have spent billions developing futuristic breathable materials for athletic wear, but the best solution could be a bit ...

Lululemon accuses Costco of making duplicates of several products, including its popular Scuba hoodies, Define jackets and ...

MAYBE YOU’VE HEARD that Gen Z is falling behind. Or that they’re checked out IRL. That they’re weak, unprepared, snowflakes.

Ideally, sweatpants should be sewn with flatlock stitching. In this kind of stitching, two pieces of fabric abut each other ...

Sports apparel - Brands are now creating jerseys from recycled plastic bottles. These are not only lightweight and breathable but also keep waste out of landfills and oceans.

Fanatics founder and CEO Michael Rubin recently made a similar statement, telling Boardroom CEO Rich Kleiman in a Q&A that Fanatics Fest will never be a “money-maker” for the sports apparel giant.

Tulsa is bringing back men’s golf. The news, which was announced earlier this week, comes nine years after the Golden Hurricanes’ men’s golf team was disbanded. The plan is to begin competing at the ...

The lawsuit, filed in federal district court in South Carolina, accuses clothing brand, Born United, of using a logo similar to the Buc-ee's logo on t-shirts, patches and shorts in its online store.

60% of fans will be female by 2030 — creating one of the few sports where women represent the majority audience. Women are expected to control 75% of household purchasing decisions by 2028, ...