A campaign running throughout the NFL season sees partners like Shaquille O’Neal and Martha Stewart promoting limited-time offers.

JCPenney is returning to NFL advertising on Amazon Prime Video with a “Really Big Deal Reveals” campaign that will last throughout the football season, according to a press release.

JCPenney is supporting the effort with social media, online video, email and in-store signage, as well Spanish-language ads appearing on other streamers. Prime Video continues to attract ...

“Each of the deals are some of the most popular items and services across our store and are being offered at an extraordinary value. This is a fun opportunity for JCPenney to shine in front of a ...

JCPenney is celebrating and uplifting Hispanic culture this month with initiatives intended to honor vibrant traditions and ...

Martinez will also be appearing in JCPenney’s lineup of ads during gameday on Prime Video each Thursday. Viewers can tune in to learn about limited-time deals announced in new ads weekly during ...

Whether you're looking for a new top, dress, pair of pants or a new bag, you'll be shocked when you see the fall fashion ...

Want to accessorize your fall wardrobe with rich mom jewelry? JCPenney is hosting a flash sale with necklaces, earrings and more under $10.

The campaign was developed by JCPenney’s in-house creative agency, edited by Camp Lucky and produced in partnership with Jersey Legends Productions, a multi-media company co-founded by Shaquille ...

JCPenney has joined the Bazaarvoice Visual Syndication Network, which allows for end-to-end management of UGC within a single ...