With audience attention more fragmented than ever, some brands will deliberately break from their usual tone to stand out.

In a few days from now, the recent directive issued by the Central Bank of Nigeria (CBN) on advertising and promotional ...

An explanation of the legal issues surrounding consumer sales promotions, specifically prize and price promotions, highlighting sweepstakes, contests, discounts, price comparisons, free offers, ...

Discover how comparative advertising can elevate your brand by highlighting product strengths over competitors, and learn the rules for successful implementation.

Following a challenge from the American Forest & Paper Association (AF&PA), BBB National Programs’ National Advertising Division recommended that Plant Paper Inc. discontinue or modify certain ...

New York, NY, Oct. 23, 2025 (GLOBE NEWSWIRE) -- Following a challenge from competitor Tailor Brands Ltd., BBB National Programs’ National Advertising Division found certain ZenBusiness Inc. filing ...

Following a challenge from competitor Tailor Brands Ltd., BBB National Programs’ National Advertising Division found certain ZenBusiness Inc. filing guarantee, "one-day processing,” and "businesses ...

New York, NY, Aug. 14, 2025 (GLOBE NEWSWIRE) -- BBB National Programs’ National Advertising Division determined Caraway Home, Inc. supported its “free of PFAS” and “non-toxic” claims for its cookware, ...

New York, NY, Aug. 11, 2025 (GLOBE NEWSWIRE) -- A panel of BBB National Programs’ National Advertising Review Board (NARB), the appellate advertising body of BBB National Programs, has recommended ...

The underlying National Advertising Division (NAD) case (#7415) was initiated by Verizon Communications Inc. In that challenge, NAD recommended T-Mobile discontinue savings claims that appeared in a ...

Oracle, which develops, manufactures and licenses enterprise computer software, and Rimini, which provides third-party support to Oracle licensees, have been in a legal dispute for almost 15 years.