Adidas is wading more into the NIL market through a new deal with women's high school basketball star Kaleena Smith.

Smith was dominant as a freshman at Ontario Christian, as she was named the 2023-2024 Girls Basketball MaxPreps National ...

These 15 rich mom-style sneakers are so cozy, they rival the comfort of your favorite slippers and start at just $22 — ...

Southern California teen Kaleena Smith became the first women's basketball student-athlete to sign an NIL deal with adidas.

Vanderpump Rules' Ariana Madix may be known for her many projects, from actress to advocacy, but the fashionista also brings ...

A fitness influencer has hit out at Nike and Adidas, claiming they make ... Donna then held up a pair of pink Nike Pro shorts and called them 'ridiculous', and claimed that they were 'not ...

In a teaser for her upcoming "Somebody Else's" video, the singer rocked a vintage top she originally bought for the band's ...

Black or white upper? Long tongue or regular? Gum sole or … never mind, that’s all you’re getting. But the meteoric rise of Adidas’s iconic soccer shoe, driven by countless celebrity spottings, has ...

Its pink camo tees and Bapesta sneakers—a not-so-subtle riff ... They formed other brands underneath the mothership of BBC—ICECREAM, Bee Line, and Billion Girls Club—all with the motto, "Wealth is of ...

Manolo Hangisi pumps are out in favor of Miu Miu ballet flats, Gucci mesh slingbacks, and hot pink Louboutins that sink into ...

When it comes to off-duty outfits, Gigi has always and forever will reign supreme. On Wednesday she was spotted out and about ...

Adidas now sees sales growing 10% this year Profit forecast to hit 1.2 bln euros Third-quarter sales up 7% to 6.438 bln euros Oct 15 (Reuters) - Adidas (ADSGn.DE), opens new tab on Tuesday raised ...