Director Gerard Johnstone unpacks the film's message about AI, the design of new android AMELIA and the pressures of reviving ...

Following the success of Mattel’s concept eatery across the US, the world's most iconic fashion doll is about to make waves ...

Nothing reminds you more of your childhood than your favorite toy. From Barbie to Play-Doh, check out this list of the most ...

Muscular go-go dancers lined the stage as drag queen Trixie Mattel performed a DJ set well-suited towards her LA barbie doll ...

The Barbie, Hot Wheels and Polly Pocket creator says it will use OpenAI’s technology to “bring the magic of AI to ...

Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it’s teaming up with OpenAI, which created ...

Barbie maker Mattel is partnering with OpenAI to develop generative AI-powered toys and games, as the new technology disrupts a wide range of industries, Mattel announced Thursday.

Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP repackaging.

Mattel’s chief brand officer Lisa McKnight and Mastercard’s CMO’s Raja Rajamannar shared insight on how they’re building brand trust, addressing young consumers and using AI during a ...

Mattel, which is also known for their iconic Hot Wheels and UNO cards, plans to “bring the magic of AI to age-appropriate play experiences with an emphasis on innovation, privacy, and safety ...

Barbie's parent company Mattel has teamed up with OpenAI. While details are still under wraps, the first AI-powered product is expected to drop later this year. The partnership comes as toy ...

Mattel and OpenAI intend to make artificial intelligence part of children’s playtime with a partnership between the Barbie-maker and the tech group behind ChatGPT.