For more than 40 years, kids have been begging their parents to take them to McDonald's. But was the first Happy Meal ...

T he McDonald's Happy Meal has been a part of the fast food brand since the 1970s. Debuting as an idea from one of McDonald's ...

Bernstein Rein has had major clients over the years, but it’s best known for creating something a billion parents now ...

Why wouldn’t other kids want to do the same? They want to have something to do while they are eating,” Bob Bernstein explained. That thought inspired the Happy Meal, which launched in Kansas ...

Bernstein Rein has had major clients over the years including Walmart and Blockbuster. However, it’s best known for creating something a billion parents now purchase each year, the ...