Freshly-minted USC signee Jazzy Davidson, one of the top prospects in the 2025 signing class, also inked a lucrative NIL deal ...

MNTN CEO Mark Douglas joins CNBC’s ‘The Exchange’ to discuss Disney as the company reported its fiscal fourth-quarter ...

Despite some criticism from UCLA fans over football coaching the past few years, athletic director Martin Jarmond's contract ...

Insights The biggest brands in the world are also some of the most recognizable.  Brands on this list cover everything from ...

While Smith is the first girl's high school athlete to represent Adidas, the brand has signed deals with a roster of women ...

Popular brand lululemon has officially opened its first-ever Fort Wayne storefront, a temporary pop-up store at Jefferson ...

Adidas partners with The Hidden Opponent to promote athlete mental health, launching a supportive apparel line and expanding ...

California-based premium athleisure wear maker Vuori Inc said on Friday that global investors General Atlantic and Stripes led an investment round worth $825 million, taking up the brand's valuation ...

Step into the new year with fresh sneakers, from the iconic footwear brand that does it all. Inside, the best Nike styles, ...

Cult-classic footwear brand On was founded in the Swiss Alps on a couple of key principles: embracing next-gen tech, and ...

Could the GT4 even return as an EV performance coupe, fit for the brand's new electrified image? We may never know, but a new range of Kia sports cars would've had a great starting point if the ...

The activewear market, comprising of several product categories such as footwear, sportswear, swimwear, and yoga wear, has seen healthy growth over the last half-decade. The rising popularity of ...