The Federal Trade Commission (FTC) announced that companies misleading players about the “true cost of in-game transactions” will be “held accountable.”

The company will pay, and make changes to its disclosures

The FTC says "Genshin Impact deceived children, teens, and other players into spending hundreds of dollars on prizes they stood little chance of winning."

The FTC penalized the Genshin Impact developer for misleading marketing around loot boxes and breaching child privacy laws.

Genshin Impact developer Cognosphere (aka Hoyoverse) has agreed to a $20 million settlement with the U.S. Federal Trade Commission (FTC) over its gacha loot box monetization and is now banned from selling them to teens under the age of sixteen without parental consent.

Genshin Impact publisher HoYoverse must pay a massive fine to the US FTC due to allegedly misleading gacha and how minors' data was handled.

The US Federal Trade Commission is preparing to settle with the company behind the popular video game Genshin Impact over concerns that the money-making mechanics of the game were deceptive, according to people with knowledge of the matter.

Genshin Impact developer Cognosphere has been made to pay $20 million is banned from selling loot boxes to children under 16 without parental consent.