The direct-to-consumer model gutted the markup on everything from eyeglasses to mattresses. Now it's coming for one of ...

From a cult Tissot to an automatic Swatch.

According to a report by the Swiss bank Vontobel, Rolex production has dropped in recent years, despite also growing its market share.

Heading into the industry's spring fairs, here are the state of the Swiss watch world and the news that's grabbing our ...

The Contrôle Officiel Suisse des Chronomètres adds a new chronometer standard, certifying watches accurate to six seconds a day.

Unfortunately, the Swiss Army Automatic does not include a screwdriver, scissors or tweezers. It’s just a good-looking, well-made everyday watch at an affordable price. Victorinox’s world-famous ...

The family in control of Swatch is resisting an investor campaign ...

Sorry to break it to you, but the “Swiss Made” label on your fancy mechanical watch doesn’t necessarily mean that it’s 100% Swiss. In fact, modern watches in which every component was produced from ...

Americans’ love of watches is once again helping the overall Swiss watch industry. Exports of Swiss timepieces rose a modest 1.6 percent by value in July compared to the year prior, Bloomberg reported ...

On April 9th, tariffs on Swiss watch imports were implemented at a rate of 31%, while EU watch imports are subject to a 20% tariff. There is currently no clear guidance from the administration ...