Since reaching a peak of over 9% in 2022, inflation appears to finally be cooling for the average consumer. As costs rose over the last two years, companies across the globe have worked to protect ...

When firms release new products they need to determine how to price them. Here we look at two new product pricing strategies that firms use. One is Price Skimming and the other is Market Penetration ...

Discover the concept of price leadership, its impact on market pricing, and explore the three primary types: barometric, ...

Startups often treat pricing as an afterthought, copying competitors or applying arbitrary markups. Yet early-stage pricing ...

There was a time when software pricing lived in a spreadsheet, far from the product itself. That time is over. In today’s world of usage-based pricing, AI-native tools, and real-time infrastructure, ...

Learn how to create a plan that outlines the vision, goals, and actionable steps to guide the development and launch of a product. A product strategy is the road map for a product. It encompasses the ...

As the technology continues to evolve, the key differentiator will be how companies use these tools to create value for both themselves and their customers. The Fast Company Executive Board is a ...

Downgraded rating from hold to sell due to weak demand outlook. Management's strategy to reset pricing for tableware segment not effective. Expectation of continued pressure on demand due to high ...

Affordability has shifted from a rising concern over sky-high costs to a defining challenge for the insurance industry.

Competing on price is short-term; brands that lead with value, quality, and consumer trust build lasting loyalty and stronger margins Balancing affordability with profitability requires innovation in ...

In the rapidly evolving smart home market, security pros play a pivotal role in bridging innovative technologies with end-user expectations. The lines between security products and smart home products ...