The amount of online media with audience data attached is shrinking, thanks to Apple, which now blocks third-party cookies in Safari, and GDPR, which requires user consent to show personalized ads.
Two years ago, Media.net started helping publishers move their header bidding partners to a speedier server-to-server configuration, which has since attracted publishers like The Atlantic, Forbes, The ...
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Media.net, a supply-side platform (SSP) and a leader in contextual advertising technology, has announced it is the first to integrate with Symitri, performance marketing’s first real-time data ...
The flow of Chinese capital into foreign ad-tech companies increased this morning with the acquisition of Media.net for $900 million USD. A consortium will be paying cash for the startup with key ...
AdTech pioneer Media.net, has been acquired by a Chinese consortium from serial internet entrepreneur Divyank Turakhia's Starbuster TMT Investments in an all-cash transaction of $900 million. The ...