LinkedIn published a report about how content engagement trends have shifted since the COVID-19 pandemic began. Companies have been forced to adapt their content plans to focus on the rapidly changing ...

I get the pleasure of talking to and walking through print shops all the time. I see the incredible machinery. I see the presses humming, the flatbed cutters working on intricate packaging prototypes, ...

“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. LinkedIn has once again reported ‘record engagement’ ...

LinkedIn engagement pods are groups of users who boost each other's content to game the algorithm. While against LinkedIn's rules, pods exploit the platform's craving for engagement, driving ad ...

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. LinkedIn has done it again. Every quarter, ...

LinkedIn has been gradually rolling out a TikTok-like video feed. Some creators say making videos has supercharged their engagement on the platform. LinkedIn is encouraging creators to post "short" ...

CEO of Judi Hays, Inc., certified LinkedIn strategist and author of the upcoming book 'Elevate, Expand, Engage,' a guide to using LinkedIn. LinkedIn has long been a powerful tool for business owners ...

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. This is interesting. A few weeks back, as part ...

LinkedIn has announced much-anticipated targeting for its ads: engagement retargeting options. This new functionality allows advertisers to create retargeting audiences of users who have Video Ads or ...

As the world’s most trusted platform for business networking, LinkedIn represents every brand genre, industry sector and profession. But most importantly, it’s a repository of real humans, their ...