Keyword research should focus on revenue generation, not just traffic. Here’s how to turn keywords into business assets that drive growth. Keyword research is a cornerstone of SEO success, but many ...

Google’s parent company, Alphabet Inc, has a market cap of close to $1.5 trillion, and it generates a substantial portion of its revenue from advertising on its various platforms and services, ...

SEO keywords range from single words to complex phrases and are used to inform website content to increase relevant organic search traffic. Your audience uses them when searching for something related ...

The keyword is both dying and thriving right now. They are instrumental in providing direction for our strategies. Additionally, they are a core component of how the most popular form of digital ...

Here’s what keyword difficulty means for SEO, how the score is measured and tips for using it to get better results. Keyword difficulty isn’t one of SEO’s hottest topics or latest trends. But it is a ...

Learn how AI tools can streamline keyword research, improve content targeting accuracy and boost SERP rankings. Whether you’re a beginner or a seasoned professional, this guide is a must-read for ...

Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...