It’s important to ensure everyone has a positive experience with your brand across all touchpoints. A great way to make this happen is by creating a customer journey map. This will provide you with ...

Brands must ensure customer journeys are as accurate and relevant as possible so customers and prospects can be guided into the appropriate parts of the funnel. Consumers have more options than ever ...

Max Soloshchanskiy is a partner at Soloway Group, an investor and an advisor to technology startups and Fortune 500 companies. Creating a seamless customer experience (CX) is crucial for successful ...