Duracell partnered with Postmates to make this holiday season merrier than ever with an on-demand battery delivery service called the Duracell Express. In celebration of the season of giving, families ...

When it comes to planning a magical family Christmas, the slightest thing can bring the whole event crashing down. As every parent knows, it’s easy to forget an overlooked essential – the batteries ...

Ahead of a crucial Christmas period, Duracell has managed to charge up its presence on TikTok through a game embedded in one of the platform’s filters. The battery brand’s breakthrough has brought it ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

Force Awakens,” said Jeff Jarrett, marketing director, Duracell. “In a world where screens are becoming more prevalent, Duracell wants to ...

Are you a print subscriber? Activate your account. By Samantha Stetson - 1 hour 17 min ago By Brian Bonilla - 2 hours 22 min ago 4 hours 53 min ago By Ad Age and Creativity Staff - 5 hours 45 min ago ...

We might have just gotten some major "Star Wars: The Force Awakens" spoilers from a battery commercial. The supposed spoiler comes from a Duracell Christmas ad that shows a brother and sister ...

The 60 second slot called ‘How the Rebels Saved Christmas’ shows how toys (especially battery powered ones) help the child patients go on a sci-fi themed adventure – tying in with Star Wars: Rogue One ...