Salesforce.com users can export Salesforce contact data using the Salesforce Reporting component which includes an Export feature that can create either an Excel (XLS) document or a Comma Separated ...

The true story of the Oakland A's baseball team's data-driven approach to scouting and player recruitment, as portrayed in the popular book and movie "Moneyball," has become a classic example of how ...

What's the most important thing you need to have a successful Account-Based Marketing (ABM) strategy? Well, you need to identify the right buyers, of course. As Mrs Beaton used to advise in her ...

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Jon Ferrara thinks Salesforce is doing it wrong when it comes to social. The founder of Goldmine, a CRM company he sold for $100 million nearly a decade ago, is attacking the market a different way ...