Header bidding has become the de facto approach to programmatic ad auctions since it was introduced in 2014. When a user visits a webpage, header-bidding auctions occur in real time as a page loads, ...

Faster webpage loading times play a big part in user experience and SEO, with page load speed a key determining factor for Google’s algorithm. A front-end web developer must decide the best way to ...

It’s quite common when thinking about virtualization technology to focus on the server side. But moving forward, it’s the client side that will take on a greater role in deploying new operating ...

You've got data on your server that you need in your page. Here are all the solutions you require, including one that will make your application more scalable. The normal processing cycle for an ...

Since Google Plus and a few other cutting-edge websites now render entirely on the client, let's review why server-side rendering is desirable at all. Server-side rendering means when the browser ...

As ad blockers and privacy laws disrupt client-side tracking, marketers are shifting to server-side methods for cleaner, more ...

Tired of ad blockers, cookie deprecation, and opt-outs undermining your marketing efforts? You may be investigating server-side tracking as a way to grow your access to data. Server-side tracking can ...

An AI version of session hijacking can lead to attackers injecting malicious prompts into legitimate MCP communications.