Creative Repute is set to revolutionize print marketing with the launch of its Augmented Reality (AR) Flyer Design service.

The movie Submerged was neither augmented reality (AR) nor virtual reality (VR) nor 360-degree video. It was more like 180-degree video. According to reviews, the experience was as immersive as a ...

Virtual and augmented reality tools have reached a level of maturity to be utilised across various industries. In this article, Ben Hargreaves asks whether there is particular potential for the ...

With advancements in eye tracking and passthrough technology, VR is merging with spatial computing, bringing augmented reality overlays to your surroundings—whether you’re at home or on the go ...

Walt Disney is forming a new group to coordinate the company's use of emerging technologies such as artificial intelligence and mixed reality, as the media giant explores applications across its film, ...

which blends VR with video of your surroundings using color passthrough cameras that feel almost like augmented reality. The Quest 3 is the most affordable mainstream mixed-reality VR headset ...

Virtual Reality (VR), Augmented Reality (AR) and Mixed Reality (MR) are being used across a wide range of industries, including games and entertainment; theatre and live events; museums and heritage; ...

Researchers developed HuBar, a visual analytics tool that summarizes and compares task performance sessions in augmented reality (AR) by analyzing performer behavior and cognitive workload.

Smart glasses and augmented reality gadgets are considered the next big breakthrough for wearables – and the early iterations of many spectacles are already here. Each has slightly different ...

I’ve been PCMag’s home entertainment expert for over 10 years, covering both TVs and everything you might want to connect to them. I’ve reviewed more than a thousand different consumer ...

Various divisions within Disney are exploring applications for augmented reality, which places digital elements into the real world, virtual reality, which immerses the user in a simulated ...