Case in point, the LG 42-inch C4 OLED 4K TV is $946 at Amazon. At $250 off, this is a new lowest price ever. This is one of the best OLED TVs we've tested, and has consistently been a popular purchase during sales events on Amazon.

The next Amazon Prime Day Big Deals sale takes place on October 8 through October 9, but Amazon has already begun offering some amazing deals on popular products that you can take advantage of today.

Shoppers can get 33% off the Fire TV Stick 4K Max — Amazon's most powerful streaming stick yet — bringing the device down to its record-low price of $40. With the most advanced model in Amazon's Fire TV Stick lineup, you can enjoy smoother 4K streaming of over 1 million movies and TV episodes.