Adidas sees resurgence with Q3 revenue growth, overcoming Yeezy challenges and reviving retro styles.
The brand says it has momentum, though some analysts wonder what will follow the current hype around its legacy Terrace ...
Adidas plans to sell remaining stocks of Yeezy sneakers from its defunct partnership with Kanye West, for at least the price it cost to make them. The firm cut ties with the rapper and fashion ...
The saga between Kanye West, now known as Ye, and Adidas has concluded with a truce. The German sportswear giant reached an ...
Sportswear giant Adidas has reached an out-of-court settlement with former collaborator and rapper, Kanye West – known ...
Adidas has about 1.2bn euros (£1bn; $1.3bn) worth of Yeezy shoes sitting in storage. Mr Gulden said the firm had decided to sell some of the merchandise, instead of donating it, because it did ...
The guidance assumes Adidas will sell the rest of its Yeezy inventory, on average, at cost. The preliminary Q3 results are the latest sign that Adidas is recovering from the Yeezy saga ...
Following the split adidas moved to exhaust all remaining YEEZY inventory via their CONFIRMED app and at adidas outlet stores.
It’s part of the business.” The end of the partnership left Adidas with Yeezy stock worth over £1bn. The company decided against destroying it and giving it away wasn’t an option as it ...
Adidas ends legal disputes with Kanye West, finalising all proceedings, as announced by the sportswear company.
On December 2 nd, Footwear News will honor Kanye West with the “Shoe Of The Year Award", acknowledging the success and cultural imprint of his Adidas Yeezy Boost. “The sneaker releases ...