Universal Kids, the youth-oriented network that began life as the preschool-centric PBS Kids Sprout (and later, Sprout) before being rebranded as a destination for a wider age range in 2017, is shutting down,

NBCUniversal is to close its children’s network Universal Kids, making the channel one of the first casualties as Comcast prepares to spin off its cable business into a new company. The network is expected to stop broadcasting on 6 March and reflects the ongoing shift of viewing among children to streamers and YouTube.

NBCUniversal is sunsetting the Universal Kids channel in early March. “NBCUniversal remains committed to family entertainment, including award-winning brands Illumination and DreamWorks Animation, as well as kids-focused programming on Peacock,” the company said in a statement.

It's the end of the road for Universal Kids. NBCUniversal will shutter the kid-centric cable network in early March, an individual with knowledge told TheWrap. The move is expected to take place around March 6,