The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...

Craft Sportswear started in the super shoe race last summer with the release of the Nordlite Speed. However, with its all-new ...

Papa Oppong, a Ghanaian fashion designer has chartered a new exciting path in his careerThe young man has joined Nike, a ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Adidas sees resurgence with Q3 revenue growth, overcoming Yeezy challenges and reviving retro styles.

The German sportswear company had been embroiled in a long-running dispute with the rapper now known as Ye over its decision ...

Earnings have been lackluster for Columbia, with sales numbers dropping for at least three consecutive quarters. Columbia Sportswear (Nasdaq: COLM) is launching a new marketing strategy with the ...

A federal court will consider whether a Columbia Sportswear patented design used for reflective clothing materials is obvious ...

Blending vibrant apres-ski design codes with street-style characteristics, adidas Sportswear leans into Moon Boot’s iconic ...

Outerwear manufacturer Columbia Sportswear (NASDAQ:COLM) will be announcing earnings results tomorrow after market close. Here’s what investors should know. Columbia Sportswear met analysts ...

The influence of social media and celebrity endorsements plays a crucial role in driving brand visibility and consumer interest in sportswear. Platforms like Instagram, TikTok, and YouTube have become ...