Succession star Jeremy Strong stunned fans with his unexpected appearance in the Super Bowl Dunkin' commercial directed by Ben Affleck, in which he delivered a speech as Paul Revere. But a childhood anecdote the actor shared about Dunkin' and his father in an interview published after the big game really got fans going.

The Emmy winner and Oscar nominee takes Vanity Fair inside his brilliant self-parody with Ben Affleck, from how he came up with the idea to just how intensely he prepared for it: “It is obviously art imitating life.

Ben Affleck, Casey Affleck, and 'Succession' star Jeremy Strong (?!?) are coming together to sell us some coffee and donuts.

Jeremy Strong joined Ben Affleck and Casey Affleck in the 2025 Dunkin' Super Bowl commercial teaser, titled "The Bean Method."

In the spot, titled, “The Bean Method,” the Affleck brothers — clad in orange Dunkin’ hoodies and fuzzy pink bucket hats — bang on the door of Strong’s room to try and chat with him, with Casey warning his older brother that, “Jeremy is a method actor, he’s not coming out until he’s ready.”