I see it play out all the time in my line of work, where winning new business comes down to the little things—leveraging the right contacts at the right time. For example, this might mean making a ...

The survey found that overall marketing spending is bouncing back to the four-year-high levels notched in Fall 2022, after a ...

Bill Ackman of Pershing Square Capital Management and Andreas Halvorsen of Viking Global Investors are two billionaires worth ...

Sacramento-based Zennify, a tech consulting firm for financial services companies, has acquired Terazo, a digital engineering ...

Polen Capital, an investment management company, released its “Polen Focus Growth Strategy” third quarter 2024 investor ...

Subscription revenue in the quarter came in at $654.7 million, up 20% year-over-year and professional services and other ...

Understanding the layers of a CDP can help you make more informed decisions and provide a better solution for your marketing teams and the end customer experience.

The price premium of GenAI-enabled offerings across customer relationship management (CRM), email and authoring, and analytic ...

A customer relationship management (CRM) system can really help your micro business to grow. We take a look at key features and platforms. Customer relationship management (CRM) systems help micro ...

DKSH Healthcare Business Unit, in partnership with Euris, is introducing ConnectPlus, a data-driven Customer Relationship Management (CRM) and Multi-Channel Engagement (MCE) platform aimed at ...

“Salesforce continues to invest in its physical presence in India by committing to a new Salesforce Tower in Bengaluru. This ...